Business Communication (Module From Advanced Diploma In Marketing And Public Relations) - School Of Professional And Continuing Education, Hku

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    課程名稱:

    Business Communication (Module From Advanced Diploma In Marketing And Public Relations) - School Of Professional And Continuing Education, Hku

    院校名稱:

    香港大學專業進修學院

    課程編號:

    33Z108112

    範疇:

    商業及管理

    上課模式:

    42 HOURS (PT)

    為期:

    12 WEEKS

    學費:

    4,000.00

    入學要求:

    Applicants Shall: (I) Have Gained In The Hkale Grade E In 2 Subjects; Or (Ii) Have Gained In The Hkale Grade E In 1 Subject, And Have 2 Years Of Relevant ^Work Experience; Or (Iii) Have Gained In The Hkcee Grade E In 4 Subjects, And Level 2 In English Language, And Have 2 Years Of Relevant ^Work Experience; Or (Iv) Have Gained In The Hkdse Examination Level 2 In 5 Subjects Including English Language; Or (V) Hold A Certificate In The Marketing, Business Or Related Discipline; Or (Vi) Be Aged At Least 21 With 3 Years Of Relevant ^Work Experience. ^The Applicants Work In The Industries Of Customer Services, Logistics, Merchandising, Sales & Marketing, Retail, Digital And Social Media, Public Relations, Etc.

    課程大綱:

    1. Overview Of Communication In Business (4.5 Hours) 2. Formal And Informal Communication (9 Hours) 3. Intercultural Communication (6 Hours) 4. Communicative Implications For Managers (6 Hours) 5. Effective Business Writing And Presentation (9 Hours) 6. Writing Employment Messages And Interviewing For Jobs (7.5 Hours)

    資歷名冊登記號碼:

    18/000004/L4

    資歷架構級別:

    4