Business Tourism (Module From Ba (Hons) International Hospitality And Service Management) - The School Of Continuing And Professional Education, City University Of Hong Kong
課程名稱: |
Business Tourism (Module From Ba (Hons) International Hospitality And Service Management) - The School Of Continuing And Professional Education, City University Of Hong Kong |
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院校名稱: |
香港城市大學專業進修學院 |
課程編號: |
26Z09519A |
範疇: |
旅遊業 |
上課模式: |
30 HOURS (FT/PT) |
為期: |
15 WEEKS |
學費: |
12,100.00 |
入學要求: |
Associate Degree/ Higher Diploma Level Entry: 1. Holders Of Associate Degree/ Higher Diploma (Or Equivalent Level) In Hospitality Management Or Related Disciplines; Or 2. Holders Of Associate Degree/ Higher Diploma In Business Or Related Disciplines With 2 Years' Relevant Work Experience (Will Be Considered On An Individual Basis). Degree Level Entry: 1. Holders Of Bachelor Degree (Ordinary) In Hospitality/ Services Management Or Related Disciplines; Or 2. Holders Of Bachelor Degree (Ordinary) In Business Or Related Disciplines With 3 Years' Relevant Work Experience (Will Be Considered On An Individual Basis). |
課程大綱: |
1. Analyse The Concepts Of 'Business Travel' And 'Business Tourism', Discuss Definitions And Differences (2 Hours) 2. Examine Both Individual Business Travel And Mice Tourism (8 Hours) 3. Consider The Role Of The Destination In Business Tourism (8 Hours) 4. Potential Impacts Of Business Tourism (6 Hours) 5. Relationships Between Business And Leisure Tourism (6 Hours) |
資歷名冊登記號碼: |
18/000200/L5 |
資歷架構級別: |
5 |