China Marketing - School Of Professional Education And Executive Development, Polyu
課程名稱: |
China Marketing - School Of Professional Education And Executive Development, Polyu |
|---|---|
院校名稱: |
香港理工大學專業進修學院 |
課程編號: |
21Z000160 |
範疇: |
商業服務 |
上課模式: |
PT |
為期: |
42 + 3 hrs exam |
學費: |
4,200.00 |
入學要求: |
Open Entry |
課程大綱: |
- Business Environment Of The Chinese Mainland With Emphasis On Marketing Parameters - Consumer Behaviour - Promotion In The Mainland: Strategies, Channels, Etc. - Advertising And Branding - Legal Issues -Strategic Marketing Management |
資歷架構級別: |
0 |