Certificate In Marketing Skills - The Hong Kong Management Association
課程名稱: |
Certificate In Marketing Skills - The Hong Kong Management Association |
|---|---|
院校名稱: |
香港管理專業協會 |
課程編號: |
21C043303 |
範疇: |
商業服務 |
上課模式: |
30(PT) |
學費: |
4,370.00 |
入學要求: |
Students Must Hold A Recognised Academic Degree Or Professional Qualification; Or Be Fully Matriculated With At Least Two Years Of Working Experience; Or Be A Secondary School Graduate With At Least Three Years Of Working Experience |
課程大綱: |
This Course Aims To Enable Participants To Understand The Role Of Marketing In All Businesses. They Will Learn How Marketing Fits Into The Organisation Of A Corporate Structure; How To Identify Value Wanted By The Customer; How To Provide Value To The Customer; And How To Communicate Value To The Customer. Participants Will Also Learn The Impact Of Reputation Marketing And The Critical Role Of Differentiation In Business Survival. At The End Of The Course, Participants Will Be Equipped With The Skills To Plan A Business'S Marketing Activities. |
資歷架構級別: |
0 |